3 Compelling Reasons to Swap Your Community Bulletin Board For A Mobile App

Image of a posted note with a light bulb drawn on it.

Bring your community into the modern age with the help of a neighbourhood app

Almost every community has one – a cluttered bulletin board clad with advertisements and business cards, where residents gather to stay informed about local events and activities. It becomes the hub of any town, a place where people can promote happenings in the area and learn about the resources available to them.

For hundreds of years, bulletin boards have served their much-needed purpose.

But what if there’s a better way?

The rapid growth of mobile technology has opened up a whole new world of possibilities when it comes to communication, allowing people to interact with one another in a more immediate and convenient way.

In fact, 92 percent of Americans and 91 percent of Canadians use a cell phone to communicate on a regular basis.

Which leads us to the question: why are we still using community bulletin boards?

In this article, we’ll be sharing some of the most intriguing and convincing arguments for investing in a community app and doing away with the traditional bulletin board approach.

Are you ready?

Here Are The Top 3 Reasons To Swap Your Community Bulletin Board For A Mobile App:

1. Convenience

One of the primary benefits of mobile apps for communities is the ability to make staying in the loop more convenient than it has ever been. With a mobile app, community members no longer need to travel to a physical bulletin board in order to stay informed about what is happening in their area. Instead, they can simply log into their app from the comfort of their own home and receive all of the same information.

And let’s face it – for those of us who live in climates that are prone to colder temperatures, this is a major advantage.

Additionally, community-based mobile apps are extremely advantageous for event organizers and community leaders who want to ensure their residents are adequately informed and engaged. Instead of having to design posters, print them, and post them, organizers can simply post updates in the discussion forums of their mobile app. 

And since the average Canadian checks their cell phone six times per hour, organizers can be confident that community members will see their updates within a short period of time.

2. Engagement

One of the greatest downfalls of traditional bulletin boards is that they are a one-way method of communication. If a community member is interested in a specific posting, they are typically left with one option – calling the number on the advertisement to gather more information.

With a neighbourhood app, however, community members can interact directly with advertisers and organizers, commenting on discussion forums and sending messages. This provides the opportunity for instant feedback, which is highly valuable – especially when it comes to emergency situations or PSAs that could greatly impact the residents of a specific community.

With the CommuniBee app, for example, users gain access to a live community newsfeed, where all of the most recent updates are automatically displayed.

Additionally, they are also provided with a comprehensive event calendar, which allows them to click on events or activities they are interested in to gain more information. Then, from directly within the app, they can RSVP and complete payment for event tickets.

In fact, the mobile app will even send reminders to the user when their event is getting nearer, reducing the likelihood of a low turnout. Pretty neat, right?

3. Promotion

Many business owners use their local bulletin boards to promote their goods and services. And while doing so isn’t necessarily a bad idea, there are more effective ways to market a business within your community.

When you build a mobile community with the help of an app, you create more opportunities for local businesses to advertise in a way that residents are likely to respond to.

For example, in the CommuniBee app, community leaders can choose to let local businesses and organizations advertise within their mobile app by including their logo as a sponsor, or by allowing them to post specials or discounts in the community discussion forum. 

Additionally, business owners can include their contact information and pertinent details in the built-in directory.

With the help of push notifications, these businesses can yield better marketing results, knowing that their promotions or updates are being sent directly to the cell phones of local residents – whether they are logged into the app or not.

The best part? Businesses can even provide residents who use the mobile app with a specific discount code, making their marketing efforts more traceable – an option that isn’t possible when using a traditional bulletin board.

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